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How to Increase Your Happiness to Change Your Life

How to Increase Your Happiness to Change Your Life

How can you increase your happiness?

Of course improving the circumstances surrounding your life can do this to a great extent but that’s easier said than done.

What else can you do?

Luckily there are once again a few options available to you and a few ‘hacks’ that can actually greatly boost your mood and your health. Bear in mind that health and happiness are very closely linked.

SAD

One of the biggest regulators of our mood is the weather and even if you don’t have ‘seasonal affective disorder’ you’re likely to have much more energy and to be much happier when it’s sunny.

If you live somewhere that’s dark in winter though, you can ‘hack’ the effect that the sun has on your brain. One way to do this is with a ‘daylight lamp’ which creates light in your home that has the same wavelength of the sun. If you get one with a built-in alarm you can get it to wake you up with a pleasing effect similar to a sunrise. You will start every day feeling healthier and more energetic.

Sleep

Improving your sleep is crucial for your mental health and happiness. Make sure that you are getting lots of healthy sleep by taking time to wind down in the evening, avoiding caffeine and having a hot shower before bed. Make sure your room is perfectly dark too. Don’t underestimate the importance of this aspect – it is critical for your mood and performance the next day.

Exercise

Exercise is also very important for your mood. Not only will this improve your health, thereby getting more energy to your brain and thus keeping you happy, but it will also stimulate the production of endorphins that make you feel much happier and much luckier.

Generally it can also help to streamline your lifestyle and to remove as many stressors as you can – whether that means having less clutter in your rooms (this makes a huge difference) or it means using systems to automate some of your jobs.

Gratitude Attitude

One of the most powerful ways to transform your happiness though is to change what you focus on. You can have objectively the best life in the world, but if you only focus on what is missing, you will never be happy!

Instead then, learn to focus on the good by spending time every day writing down things you are grateful for, things you have done well, and things you are excited about. This last one is truly game-changing.

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How Thoughts Shape Our Lives – And How to Shape Your Thoughts

How Thoughts Shape Our Lives – And How to Shape Your Thoughts

What you think shapes your life.

That’s because what you think shapes your behavior, which indirectly controls the way your life unfolds.

If you think you’re unlucky for example, then not only will you not take any chances, but you might also actually miss opportunities that appear. You’ll focus on things that go wrong, and this will make you feel worse about yourself.

If you think you’re bad at your job, you won’t speak up in meetings, you’ll keep your head down, and you might even be less prone to power dressing!

Affirmations

In the case of a thought like ‘I’m always unlucky’, you now know that you’re only unlucky because you think you’re unlucky. Likewise the thought that ‘good things never happen to me’ is self-perpetuating. Ask yourself genuinely what your skills are and your assets. Be objective and ask others if necessary. Chances are you will find that you’re just as capable as everyone else so the only thing that could be bringing you down is your own negativity. Accept this and replace those thoughts.

Likewise, you can also use positive affirmations in order to improve your luck. These are statements you repeat to yourself like ‘I’m a successful and positive person’. Over time, if you repeat these enough they can become ingrained and part of your psyche. If you struggle to remember to use them, consider putting post-it notes up around your home.

This might seem like it wouldn’t accomplish much, but by constantly exposing yourself to these positive messages, you will be repeating the same thoughts over and over and actually strengthening the neural pathways in the brain that are responsible for creating them. As these become strengthened, they will become more likely to be activated in future.

In short, those positive thoughts can actually become a habit.

Thought Restructuring

There are other more powerful methods you can use to transform thoughts too. One is to use “thought challenging.” This means looking at the content of your thoughts and assessing whether it’s accurate.

Can you really just be an unlucky person?

And if you are so bad at your job, how are you in the position you’re in now?

Another trick is something called hypothesis testing. Here, you actually put those negative beliefs to the test in order to prove to yourself they’re inaccurate. For example, take on a big project at work and show to yourself that you can do it!

Using these techniques. you can learn to change your beliefs and that’s when you will start becoming luckier.

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How the Placebo Effect Impacts On Luck, Confidence, and Happiness

How the Placebo Effect Impacts On Luck, Confidence, and Happiness

The placebo effect is a powerful effect noted in scientific research that shows how simply believing something can often make it true… biologically. Give someone a sugar pill and tell them it will make them smarter and they might become smarter.

The placebo effect is the ability of our beliefs regarding our own bodies and our own health to actually trigger changes in our biology – specifically in our neurochemistry and hormone balance. If you tell someone they’re ill, then they become stressed and they produce more stress hormones like cortisol. In turn, this strains the immune system and they actually become more ill. Actually this is technically called a ‘nocebo’ – which is the ‘negative’ version of a placebo (normally placebo is used to describe things getting better).

Just as you can make yourself more unhealthy then. You can also make yourself better by believing you will get better. Of course you can’t overcome a terminal illness, but simply by being positive you can increase your chances of a rapid recovery. That’s because being happy will cause physiological changes in your body: it will increase your production of positive mood hormones for instance and it will keep you calmer.

The placebo effect can go a huge way to making things work out better for you. You don’t need a sugar pill to “placebo yourself” into acting more confident and becoming more confident as a result.

A great example is to look at it this way: when someone puts a ‘curse’ on someone, this can often have terrible negative impacts on their life. Of course curses aren’t real, but that person’s belief that something bad will happen means their immune system suffers from stress, their unconscious mind starts sabotaging them and they give off negative vibes in social situations. The result is that they are more likely to get ill and tired, they become more accident prone and people don’t want to be around them. Powerful stuff!

Studies have shown that being anxious actually causes you to look for negative things and to miss opportunities. A tense, anxious, ‘unlucky’ person won’t see that $50 note on the sidewalk because they’re too busy being negative. Happy, positive people with self-belief do notice these things.

Believing in yourself then and believing you are lucky can have all of these effects in reverse. If you believed that you had taken a pill to turn you into a super hero and you genuinely believed it, your life would likely pick up in a lot of areas.

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How Brain Power and Focus Make You Happier and Luckier

How Brain Power and Focus Make You Happier and Luckier

It is common in self-help literature to hear that being more confident, believing in yourself, and regularly thinking positive thoughts can all help you to feel happier and to even influence your life in a positive way.

But here’s another factor you might not have considered: brain power. Did you know that mental focus, creativity, sharpness, and more can help to make you happier and even luckier?

Those who are more positive and happy tend to notice opportunities more because they are less stressed. But by the same token you could notice even more opportunities by being more alert and switched on.

Likewise, effective use of CBT requires mental discipline which in turn needs energy and focus. The last section on health will deal with this to an extent but on top of this you also need to ensure your brain is just loaded with energy and that it’s functioning better. If you’re groggy and easily distracted you won’t be able to exert the necessary discipline to change those negative thoughts.

So how do you boost your brain power?

A Quick Guide to Upgrading Your Brain

One way to quickly upgrade your brain is to give it more energy. We’ve seen how sleep can help with this but you can also do it through the right diet and supplementation. Omega 3 fatty acids for instance help to improve brain cell permeability which in turn aids rapid communication and thus brain power. Similarly, studies have shown that creatine – a supplement that athletes use to increase cellular energy – is capable of improving focus and IQ.

Brain training ‘games’ haven’t been conclusively shown to work with the exception of the ‘Dual N-Back’ test which can increase ‘working memory’ and thus pattern recognition – critical for seeing and noticing those opportunities.

Most important of all though is to learn how to get into a ‘flow state’ which is that mental state where everything just seems effortless. In this situation your brain floods itself with the neurotransmitters dopamine, anandamide and norepinephrine which work together to further enhance pattern recognition, reflexes, attention and creativity.

How to trigger these flow states? You convince your brain that what you are doing is hugely important. And you can achieve this through the use of cognitive behavioral therapy (which you now understand) as well as by simply being highly passionate about what you do – by loving your job and your partner. People who love what they do are happier, more focused and much happier.

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Top Tips for Promoting Your YouTube Channel

Top Tips for Promoting Your YouTube Channel

If you have an online business, one of the best things you can do is leverage the power of video and create a YouTube channel. If you can grow a successful YouTube channel, then you will automatically notice an uptick in organic traffic to your website. But how do you go about promoting your business channel on YouTube to get the most out of the platform? Here are some of the top tips for promoting your YouTube channel.

Optimize Your YouTube Content

Search engine optimization isn’t just a strategy for driving more traffic to your website. SEO is also essential for your YouTube channel if you want your content to be discoverable in the search rankings. Make sure that you put relevant keywords throughout your channel profile, video titles and descriptions, and in your tags and annotations.

Take Advantage of Email Marketing

Publishing quality videos is a substantial first step in promoting your YouTube channel, but you have to make sure that your audience knows when you post new content. The best way to do this is by delivering updates directly to their inbox. Email is still one of the best channels that you can use to reach your target audience.

Stay Active in the Community

It is no longer enough to merely create content regularly; you need to actively engage with your audience if you want to grow your YouTube channel. If a viewer takes the time to comment on one of your videos, then you need to take the time to reply by interacting and answering their questions and feedback. You also need to be active in niche communities by leaving comments on other channels and providing feedback on videos. Promoting other YouTube channels and participating in the community shows your brand as an active and engaged YouTuber, which will catch the attention of your viewers.

Advertise Your Channel

If you want to reach new audiences, then you should consider trying one of YouTube’s various advertising options. You can run an ad campaign through Google Ads, and utilize YouTube’s Creator Academy to ensure that the ads that you create for your videos resonate with your audience.

Run a Contest

When it comes to engaging more with your target audience, there are very few strategies that work as well as a contest. Everyone loves to get free stuff. You can incentivize your viewers to subscribe to your channel by running giveaways. You must offer prizes that will get your audience to take action and have a solid contest promotion strategy if you want this promotion tactic to work. YouTube is a valuable and incredibly powerful social network. The above tactics for promoting your channel will help you engage with your audience and build your YouTube channel.

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The Best Ways to Grow Your YouTube Channel

The Best Ways to Grow Your YouTube Channel

When it comes to growing your YouTube channel one crucial thing that you need to remember is not to waste your time trying to get someone to watch your videos which never watches YouTube. Instead, you need to focus your time and energy on those viewers who are already on YouTube. Here are some of the best ways to grow your YouTube channel and find success for your business.

Comment on Other Channels

Changes are incredibly slim that someone will just happen to stumble on your freshly-created YouTube channel. If you want to get your name out and gain interest in your channel, then you have to do some leg work. Search through YouTube and find channels that are similar to yours. Take some time to watch their videos and provide thoughtful comments on their channels. Other viewers and subscribers are more likely to click on your username to find out more about you.

Collaborate with Other YouTubers

If you want to grow your YouTube audience, one of the best ways is to collaborate with other YouTubers. Luckily you don’t have to live near each other to accomplish this. You can both create clips and send them into WeTransfer to be combined into a virtual collaboration video. Collaborating with other YouTube channels is the best way to get your video in front of a massive number of subscribers.

Utilize the Description Box

The first two lines of your video description will appear in the search results for your video. This makes it extremely important to make sure that you are utilizing the description box and including relevant keywords and data about your video. The first line of the description needs to be about your video because this is how YouTube decides if your video is relevant to the searched terms. However, make sure to include a link to your business website in the first couple of lines so that viewers can check out your business further.

Stick with a Thumbnail Theme

Avoid merely picking one of the three thumbnails that YouTube provides. Most of the time they are incredibly blurry and incredibly unflattering. Your thumbnails are where you can get a little creative with your YouTube channel. So take some time to really think about how to make your thumbnail pictures stand out.

If you want to grow your YouTube channel you have to put in some effort and time. These four tips can help you get your YouTube up and running and ahead of the competition.

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Easy Ways to Grow Your Audience on YouTube

Easy Ways to Grow Your Audience on YouTube

With six out of ten people preferring to watch videos online rather than surfing channels on the T.V., it makes sense why brands are trying to build their presence on the powerful video platform. Unfortunately, because there are so many videos being uploaded to the site daily, it can be challenging to get the views for the videos that you worked so hard to create. Fortunately, there are several easy ways to grow your audience on YouTube.

Create Quality Content

The most important aspect of your YouTube channel and the thing that will bring you success is the content you produce. Growing your audience on YouTube is just like increasing your fanbase on Facebook or your blog readership. It all starts with great content. It is essential that you remember that your content has to be valuable, memorable, and engaging if you want to grow your subscriber list on YouTube. 

Use Call-to-Actions in Your Videos

Placing call-to-actions within your videos can help to promote engagement with your viewers and grow your channel. You can use annotations in your video to get viewers to subscribe to your channel, or you can edit them into the final video so that they can blend seamlessly into the content.

Create Custom Links

You should already have a subscribe button placed on your YouTube channel for your viewers to see. To increase engagement and get more subscribers, you can also create a custom link to add to your channel. You can experiment with different call-to-actions to see which one gets the most clicks.

Link Your Website or Blog

YouTube provides you with the ability to connect your company website or blog to your YouTube channel. This can help to improve the search results as well as provides a way to verify your channel is the official representation of your brand on YouTube. You can also add keywords that are related to your channel to help improve the visibility of your channel in the search results.

Create a Channel Trailer

YouTube lets you use a video as a welcome trailer for your channel. A welcome trailer doesn’t have to be long, but it is an excellent opportunity for you to let people know what your channel is about.

Growing your YouTube channel doesn’t mean merely doing a bit of marketing and promotional work. You have to create the best content that you can and make sure that it provides value. Growing your audience will take some time and hard work, but it will be well worth the effort in the long run.

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Best Strategies for Getting More YouTube Subscribers

Best Strategies for Getting More YouTube Subscribers

As of 2019, video content is leading the way in content marketing, and YouTube is the leading platform for producing and sharing videos. If you currently have a YouTube channel for your business, you may be wondering how you can get more subscribers and grow your YouTube channel. Here are some of the best strategies to utilize to get more subscribers for your YouTube channel.

Configure YouTube Account Defaults

Just like branding, YouTube will allow you to add default settings for all of your future video uploads. You can use this feature to ask your viewers to subscribe to your channel in every single video that you upload. Not only does this remind viewers to subscribe to your channel but it can save you time in the long run.

Create a Plan for All Your Videos

You need to spend the time to decide what you want to create and what you want to focus on developing. Try to avoid mimicking trending YouTube channels, and instead do what you love. Your videos will perform better if you write a script because they can help you stay organized and on track with your message.

Learn How to Optimize Your Titles

The most important aspect of being successful on YouTube is being distinguishable from all the other videos on the platform. One great way to accomplish this is by giving your videos unusual names. Doing this will increase the traffic to your videos based on curiosity alone. Creating quirky titles for your videos will play a significant role in getting the views you need to improve your social proof factor.

Make the Most of Channel Customizations

If you want people to trust your brand on YouTube, then you have to make the most out of YouTube’s customization features. Your viewers will respect and believe you if your channel looks professional. If you already have a company website or blog, be sure to incorporate the same elements into the branding of your YouTube channel so that your business is easily recognizable across multiple platforms.

Use the Right Tools

There are a lot of great tools out there that can help you with your YouTube channel. Using the right tools, from those that help you make videos, to those that can help you promote your videos, can help you increase the organic traffic that your YouTube channel sees.

These are just a few of the many strategies that you can use to promote your YouTube channel and grow your audiences. Keep these simple tips in mind the next time you are looking to increase your subscribers on YouTube.

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6 Qualities Your YouTube Channel Must Have to Be Successful

6 Qualities Your YouTube Channel Must Have to Be Successful

Since 2006, when Google acquired YouTube, the video platform has continuously been on the rise. Today, not only is it the second largest search engine, after Google, but it is also the third most visited site on the Internet. This has created some exciting new opportunities for business owners who want to reach a broader audience. Here are six qualities your YouTube channel must have if you want it to be successful.

Consistent Posts

The most successful YouTube channel, post new videos every day or even twice a day. With this kind of frequency, their subscribers are constantly reminded of the channel and are provided with more chances to interact with the company. You need to make it a habit to post new videos regularly. If you don’t have the time to post a video a day, then you need to post a new video at least once a week.

Use an Angle

If you want your channel to be successful, then you need to find an angle that sets you apart from the crowd. For example, if you have a cooking channel, creating videos that share recipes and cooking techniques won’t be enough to set you apart from the crowd. You need to find a way to create a channel that is highly recognizable and make it easy to explain.

Quality Content

The quality of your videos plays a vital role in your success on YouTube. If your content doesn’t look professional, viewers won’t take you seriously. This is especially critical if you are trying to launch a YouTube channel for your business. You want to make sure that the equipment you use is high quality, whether it’s your smartphone that can shoot 4K video or an inexpensive HD video camera.

Incorporate Your Products Into Your Videos

The primary reason why businesses turn to YouTube is to add another marketing channel that will help their business grow. One of the fundamental ways of doing this is by adding your products into your videos. Find a way to make your products an integral part of your video content.

International Content

YouTube has become an international craze, which means you have to cater to your local audience. If English isn’t your native language, don’t worry, focus on the language that is native to your business and central market, and you’ll be able to do very well on the platform.

Deliver Entertainment

The majority of successful YouTube channels have found a way to incorporate some type of entertainment into their content. Whatever your content is meant to find a way to deliver the message through entertainment. Finding your groove and determining how you want to present your message will take some time. However, if you include these six qualities in every video that you produce, you’ll be able to grow a successful channel for your business.

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5 Tips for Starting a YouTube Channel That People Want to Watch

5 Tips for Starting a YouTube Channel That People Want to Watch

Whether you’re ready for it or not, video is the future of the Internet. In fact, by the year 2021, video will make up 82 percent of all traffic. If you want to take advantage of all that video has to offer, then you need to start a YouTube channel for your brand or business. Here are five tips for starting a YouTube Channel that people will want to watch.

Invest in Ideas and Concepts, Not Equipment

The only equipment that you need to start a YouTube channel is a smartphone. What you probably are lacking is a great idea and concept for your channel. If you want to have a successful YouTube channel, then you need to spend some time figuring out your niche. You can start by writing down 25 to 50 ideas for videos. Think about titles for the videos and search YouTube to see what comes up and see what your competition is doing.

Keep Your Videos Short

Viewers today want bite-sized chunks of information. Unless you know what you’re doing, you won’t be able to be successful by producing videos that are more than two minutes in length. When you’re first starting out, viewers don’t know you. The only thing they have to judge whether they’ll watch your videos is the title, thumbnail, and length.

Design Thumbnails That Pop

The only thing you have to market your videos when you’re first starting out is the thumbnail. While YouTube uses your descriptions and tags in its search index, the only thing you have to separate yourself from the other videos in the search results is your title and thumbnail. This makes it extremely important for you to make sure your video thumbnails stand out.

Title Your Videos with Humans and Search Engines in Mind

The same SEO techniques that you use on your web page also apply to your YouTube video titles. You need to make sure that your video titles not only grab the attention of viewers but that it includes relevant keywords to catch the attention of the search engines. Also, the first two lines of your the descriptions are usually shown on the search results, so make those lines count.

Engage Your Audience Through Comments

The last thing you want to do is be a nameless and faceless entity. YouTube audiences want to connect with their favorite channels. One of the easiest ways to do this is to engage with them in the comments section of your channel. While it can be time-consuming, it will be well worth the effort you put in when you start to gain more subscribers.

Starting a YouTube channel that people want to watch isn’t difficult. While it will take some time and effort on your part, keeping these five tips in mind as you move forward will help ensure that you’re successful.